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Bloomfire Announces Major Growth Investment from Primus Capital

Bloomfire Announces Major Growth Investment from Primus Capital Background Image

Vinson & Elkins advised Bloomfire, the leader in knowledge engagement software, in connection with a significant growth equity investment by Primus Capital (“Primus”).

Primus will partner with the Bloomfire management team to drive the company’s next phase of growth.

The V&E corporate team was led by partner Milam Newby and senior associate Kate Rainey Willson, with assistance from associates Jimmy Chalk and Alan Albrecht. Also advising were partner Jason McIntosh, senior associate Allyson Seger, and associate Adam Bateman; partner Thomas Wilson and senior associate Alex Bluebond; partner Shane Tucker and counsel Dario Mendoza; associate Briana Falcon; and counsel Sarah Mitchell.

About Vinson & Elkins
For more than a century, Vinson & Elkins has provided outstanding client service across important industries that drive the global economy. Built on a strong culture of collaboration across 11 offices worldwide, V&E lawyers are committed to excellence, offering clients decades of legal experience in handling transactions, investments, projects and disputes across the globe. Learn more by visiting or connect with us on LinkedIn.

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